WE ARE ALL IN.
We care about the work we do, and you will feel that dedication every day. And you will get that from a team that is both experienced and one that you can trust. You get exactly the people you need and want, without paying for ones you don’t. You will have the attention of everybody, including the founding partners.
We build the right team for you. The right skills. The right experience. The right people.
WE ARE UNBOUND
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ELSPETH
Founder. Creative Partner. Writer. Space Designer. Dreamer.
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PAUL
Founder. Creative Partner. Art Director. Problem Solver. Surfer.
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CHARLIE
Managing Director. Team Player. Leader. Performer. Restaurant Connoisseur.
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CLARE
Strategist. Analytical. Innovative. Adaptable. Data-driven. Creative.
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SIMON
Strategist. Thinker. Doer. Teammate. Dad.
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FRANKIE
Unflappable. Resilient. Collaborative. Determined. Wine Enthusiast.
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LUKE
Business Director. Brand-Builder. Leader. Collaborative. Gym-Addict
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RHIAN
Approachable. Listener. Coach. Advisor. Culture Builder.
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GILES
Art Director. Editor. AI Director. Creator. Designer. Dog Owner.
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WILL
Relationship Builder. Curious. Committed. Collaborative. Explorer.
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LIV
Problem Solver. Collaborative. Reliable. Foodie. Tenacious. Dog Mum.
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AUSTIN
Writer. Extrovert. Comics Nerd. Daydreamer. Snack Fanatic.
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DARREN
Curious. Collaborative. Restless. Hands-on. Optimistic.
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CATHERINE
Writer. Mother. Storyteller. Poetic. Sophisticated.
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ALEX
Project Director. Authentic. Loyal. Loving. Loud. Problem Solving. Honest. Leading.
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ROB
Commerce-savvy. Customer-centric. Holistic. Thoughtful.
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LEWIS
Designer. Art Director. Editor. Creator.
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SAM
Curious. Creator. Designer.
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CHRIS
Strategist. Thinker. Adaptable. Insightful.
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DAVID
Writer. Thinker. Creator. Provocateur.
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MICHIEL
Designer. Creator. Typographer. Courageous.
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AI-DA
Notetaker. Assistant. Generator. Quick. Adaptable. Intelligent.
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FILIPE
Strategist. Insightful. Thinker. Innovative. Creative.
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STU
Editor. Director. Director of Photography. Storyteller.
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LIAM
Editor. Filmmaker. Storyteller. Considered.
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SAM
Editor, Content Creator, Curious, Helper
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ROLO
Regal. Needy. Curious. Loyal. Affectionate. Alert.
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CLEO
Hungry. Chilled. Motivated. Loyal.
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ELTON
Loud. Protective. Determined. Needy. Quick.
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OTIS
Cheeky. Protective. Eager.
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BEANBAG
Small. Mighty. Opinionated. Cerebral. Fierce.
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BONNIE
Diva. Loving. Loyal. Crafty. Foodie.
FOUNDERS & PARTNERS
Unbound was founded by Elspeth Lynn and Paul Hogarth, before Charlie Griffith joined as Partner, born from a shared mission to disrupt the traditional and cumbersome agencies we once worked for.
We aren’t owned by a network. We are owned by us. And we’re not going anywhere. That means we're invested in every decision we make, building long term partnerships by doing what's right for our clients, what's right for us, and what's right for the idea.
Elspeth Lynn
Co-Founder. Creative Partner. Chief Creative Officer. Creative Director. Founding Partner. Writer. Cannes Lion, D&AD, One Show, LIA, BMA, Cables and Communication Arts Judge. Entrepreneur. Space Designer. Speaker. Mentor. Cold Water Swimmer.
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Elspeth has an illustrious career, spanning over 25 years of experience in advertising, She has been most recently the Executive Creative Director of Geometry and the ECD of M&C Saatchi, as well as digital agency Profero. Before Geometry she was the Group Creative Director at FCB Inferno. She stands out as being a successful, and rare, female ECD.
Prior to moving to London in 2008 she owned her own agency Zig with 2 partners and 140 people, and was awarded Agency of the Year. Her client roster has included UEFA, Unilever, IKEA, Peroni, Asahi Group, RBS and Natwest, Boots, Virgin, M&S and multiple highly successful behaviour change campaigns for Transport for London.
She has been awarded many times over the years including Cannes, The One Show and D&AD. She has also judged just about every award show, sometimes twice.
She is a truly passionate about creating experiential work such as the ‘Mini World Record’ which won Grand Prix at the BIMAs, The House of Peroni, which still runs to this day having started in 2012, and the recent shoppable Bootiques for Boots.
Though Elspeth has done brand building, experiential, concepting, art directing and writing above the line, below the line and through the line experience, her focus and passion is about ideas that create growth, whatever channel they’re in.
Elspeth also spends her free hours creating residential and commercial spaces, including the recently renovated 25,000 sq ft Geometry London space which was shortlisted at the British Council for Offices awards, and a residence featured in Architectural Digest.
Paul Hogarth
Co-Founder. Creative Partner. Chief Creative Officer. Art Director. Typographer. Designer. Entrepreneur. Social Media Enthusiast. Judge. Mentor. Lecturer at Mastered. Cyclist. Surfer.
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Paul has for over 20 years followed a vision of big ideas. A passionate advocate of original thinking he has an instinctive understanding of human nature and a natural ability to tell a story that is meaningful to the audience. Trained in both advertising and design, he has gained an unparalleled experience in through-the-line creativity while working at Zig, Profero, FCB Inferno, M&C Saatchi and most recently Creative Director at Publicis, leading many pan-European brands. Paul has worked with Elspeth many times over the years.
His vision has been at the heart of many brand launches and has guided some of the world’s biggest brands, both online and offline. He’s designed and created campaigns across ASOS, MINI, IKEA, Orange, Virgin Holidays, Cathay Pacific, Last Minute, Esprit, Hammerson, Morrisons, M&S, Peroni, Asahi Group, UBS globally and many more.
Paul is a pro at creating brand identities and the brand world that comes along with it, so it can be expressed in any channel.
He’s proud that his work has been recognised by D&AD, Cannes, New York Art Directors, One Show, London International Advertising Awards and Webby’s.
Paul’s combination of right and left brain thinking, leads him in the pursuit of the essence of a problem and he’s capable of rallying an idea around a distinctive solution, that works in all channels.
Charlie Griffith
Managing Partner. Client Services. Managing Director. Team Player. Leader. Performer. Restaurant Connoisseur.
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Charlie has 15 years experience across some of London’s biggest agencies, including VCCP, BBH and FCB Inferno, Charlie has proudly worked with some of the world’s biggest and best brands. He has spent the last 5 years leading the flagship Mondelez account at VCCP, ensuring business growth for client and agency alike. Long term brand platforms like Cadbury’s “There’s a glass and a half in everyone” have thrived from powerful equity driving storytelling right through to global digital activations.
He has won 2 IPA Effectiveness Grand Prixs for both Cadbury and Audi, wonderfully counter-balancing his other Grand Prix, this time a Cannes Lions, for Pearson’s Project Literacy.
With a particular expertise in FMCG brands, his client experience stretches from chocolate to cars, biscuits to vitamins, and from charities to big retail.
As for Charlie himself, he knows how to tow the line between being a team player and a team leader. He loves what he does and ensures everyone enjoys the ride too. Culture is everything and Charlie mandates setting it up in the right way to facilitate great work.