THE TASTE THAT TAKES YOU THERE
Peroni Nastro Azzurro has revealed Stile Capri, the brand's inaugural lighter lager and very first brand extension, since it’s birth in 1963.
At the heart of the campaign are four 30 second TV ads built around the line, ‘The Taste That Takes You There’. The ads launched in four markets, including the UK, Italy, Hungary and Romania, across TV, social and digital.